With over 500 episodes, Primal Potential is your go-to resource to help you create change and step in to your full potential.

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Transformation isn’t the end result of a long journey. Transformation is now. Whether you start with your finances, your health, or your self-confidence, Primal Potential gives you the tools to overcome fear and doubt and create the freedom you desire.

Latest Episodes

741: Most Won’t, I Will with Jeremiah Campbell

Most won’t. I will. That’s one of the mantras Jeremiah Campbell uses to create success in his life. Here is inspiring story of overcoming and creating. [smart_track_player url="" background="#00ccbb"...

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740: Your Questions About the 12 WT

Welcome to another Q&A episode! We receive a lot of questions about the 12 Weeks to Transformation. From the topic of goals, how it works, what you can get out of it, and everything else - this Saturday we're answering these questions! [smart_track_player...

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739: The Key to Consistency

Consistency is the key to results, but it can be hard to maintain that consistency when you are feeling frustrated, angry, apathetic or exhausted. In today’s episode, we’ve got the ticket to unshakable consistency. [smart_track_player...

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What is Primal Potential?

Primal Potential is about you. It’s about your health, your goals, your lifestyle and stepping into your ability to live up to your full potential.

We understand the frustration that comes with inconsistency and lack of motivation.

Our goal is to help you bridge the gap between knowing and doing so you can create a life you LOVE. 


Elizabeth, I don’t know how to thank you enough.

These last 12 weeks have been exactly what I needed, exactly when I needed it, in order to be a better wife, friend and healthier woman. I’ve lost 26 pounds!

Thank you for speaking in a way that really resonates with me. Thank you for pourding confidence & power into each of us. Thank you for teaching us how to tell ourselves the truth.

I know I’m not going back to the way things were. There is much more in store for me!

I am so grateful for you, EB. For the mindset transformations you have allowed in this space.

Thank you for your lessons, for your consistency and for your refusal to lower the standards to which you hold all of us accountable!

While I initially began wanting to lose weight, I quickly learned how I was focusing on all the wrong things to make and create lasting change.

I have never had so much understanding of how important mindset is and how this is truly the foundation on which to build the peace that I’ve longed for.

The clarity I have now is incredible.