With over 500 episodes, Primal Potential is your go-to resource to help you create change and step in to your full potential.

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Transformation isn’t the end result of a long journey. Transformation is now. Whether you start with your finances, your health, or your self-confidence, Primal Potential gives you the tools to overcome fear and doubt and create the freedom you desire.

Latest Episodes

500: Behind The Scenes With Elizabeth

It's our 500th episode! We actually passed this milestone a while back, because I didn't start out naming the Q&A episodes, but this is "officially" episode 500! On top of that, today is Primal Potential's 4th anniversary! The very most important thing on this day is...

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499: Overcoming The Source Of Struggle

Every week, I have a live Q&A webinar with clients in my 12 Weeks to Transformation groups. This past week, there was an obvious theme to the questions that came up: guilt. In today's episode, we're talking about guilt that stems from the story we create around our...

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498: Baby Steps To Massive Change

We have so much to celebrate this week! We're closing in on our 500th episode and it's also Primal Potential's 4 year anniversary! Last week I asked you all how you wanted to celebrate the 500th episode and many of you suggested hear from some of my clients who have...

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What is Primal Potential?

Primal Potential is about you. It’s about your health, your goals, your lifestyle and stepping into your ability to live up to your full potential.

We understand the frustration that comes with inconsistency and lack of motivation.

Our goal is to help you bridge the gap between knowing and doing.

Elizabeth, I don’t know how to thank you enough.

These last 12 weeks have been exactly what I needed, exactly when I needed it, in order to be a better wife, friend and healthier woman. I’ve lost 26 pounds!

Thank you for speaking in a way that really resonates with me. Thank you for pourding confidence & power into each of us. Thank you for teaching us how to tell ourselves the truth.

I know I’m not going back to the way things were. There is much more in store for me!

I am so grateful for you, EB. For the mindset transformations you have allowed in this space.

Thank you for your lessons, for your consistency and for your refusal to lower the standards to which you hold all of us accountable!

While I initially began wanting to lose weight, I quickly learned how I was focusing on all the wrong things to make and create lasting change.

I have never had so much understanding of how important mindset is and how this is truly the foundation on which to build the peace that I’ve longed for.

The clarity I have now is incredible.